How WebPT's RCM Team Centralized Requests and Automated SOPs

Jami Morris, Senior RCM Data & Decision Specialist @ WebPT

700+
Google Sheets replaced
6+ teams
unified on one centralized platform
3 critical workflows automated
(Portal Requests, SOPs, CPI Records)
"We were juggling over 700 tracking sheets, AppSheet workflows, and Zapier patches just to keep things running. Now with SmartSuite, everything’s connected, centralized, and finally working in harmony.”
Jami Morris, Senior RCM Data & Decision Support Specialist @ WebPT

Problem

RCM Growth Pushes Legacy Tools to Their Limit

With continued growth in WebPT’s RCM service lines, the need for greater operational efficiency became clear. The RCM team had already built strong processes using a combination of Google Sheets, Docs, and AppSheet, but as teams expanded and workflows became more complex, these tools began to reach their limits.

Maintaining SOPs, tracking payer portal access, and managing individualized client information required increasing effort as the scale of operations demanded more automation, centralization, and visibility. “The SOP setup we had worked—for a while—but it wasn’t built to scale. SmartSuite gave us the structure we needed to grow with consistency,” shared Jami.

To stay ahead of that curve, WebPT proactively sought a solution to streamline collaboration, standardize data, and increase cross-team transparency — without sacrificing flexibility.

Q1

Solution

Building Structure to Unlock RCM Efficiency at Scale

WebPT selected SmartSuite as a platform to support three critical areas of optimization:

Portal Access Management

      A centralized, automated request system replaced manual tracking of payer portal access       needs, including routing for documentation and client coordination. A dedicated SmartSuite       dashboard now organizes requests by priority, helping ensure timely resolution and secure       credential handling.

SOP Management

      The team migrated over 250 SOPs into SmartSuite so far, where version control, owner       assignment, and review workflows are now embedded directly in the process. This structure is       enabling more consistent process adherence across claims, payments, enrollments, and other       RCM functions. “Looking back, it’s incredible to see how far we’ve come. What used to feel       pieced together now feels like a truly unified system,” Jami reflected.

Client Profile Index Consolidation

      WebPT’s RCM team is actively replacing over 700 individualized tracking sheets with structured        records within SmartSuite, offering a unified and searchable source of truth for client-specific.           protocols. Linked record relationships support a holistic view across departments while        maintaining data integrity.

Importantly, SmartSuite’s compliance framework — including HIPAA-readiness, SOC 2 Type II certification, and ISO 27001 alignment — met WebPT’s rigorous vendor security and privacy requirements.

Q2

Results

Stronger Systems, Smarter Teams, and Sustainable Growth

Since implementing SmartSuite, WebPT’s RCM operations have seen measurable gains in productivity, collaboration, and visibility:

  • Increased speed in assigning and completing tasks through SmartSuite’s automated workflows and team dashboards
  • Greater institutional knowledge through standardized SOPs and searchable client information
  • Simplified interdepartmental communication with structured request forms and automated Slack/email notifications
  • Reduced reliance on additional Salesforce licenses by enabling internal teams to manage work cases directly in SmartSuite

As WebPT’s RCM services grow, SmartSuite is helping ensure its processes, systems, and teams grow confidently with it. Jami emphasized: “SmartSuite helped us build out a shared platform that scales with our growth. It’s become a place where every RCM team member can work more efficiently and stay aligned.”

Download Customer Story PDF

Company Name

WebPT

Industry

Technology

Team

Revenue Cycle Management, Claims Management, Accounts Receivable, Payment Processing, Executive

Region

North America

Company size

Mid-Market

Pain point

Fragmented workflows and unscalable manual processes

Products replaced

Salesforce, Slack, AppSheet, Google Sheets

About the company

WebPT is a leading rehabilitation therapy software provider delivering an intuitive electronic medical record and practice management platform for physical, occupational, and speech therapy clinics. Founded in 2008, WebPT empowers therapists with streamlined documentation, automated billing, outcomes tracking, and telehealth capabilities to improve patient care and operational efficiency. Serving thousands of clinics worldwide, WebPT’s data-driven insights and integrations help practices grow, stay compliant, and enhance clinical outcomes.

Website

www.webpt.com

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