Introduction to SmartSuite for Marketing Campaign Management
At SmartSuite, we understand the vital role that effective marketing campaigns play in business success. Our comprehensive solution is designed to enhance the planning and management of marketing campaigns, helping you efficiently track and manage your marketing efforts.
Tracking Marketing Objectives
SmartSuite provides an app specifically for tracking marketing objectives, offering a clear overview of your goals and associated key results. The Grid View allows you to see target campaign counts, links to campaigns, and progress towards objectives at a glance. This view is instrumental in prioritizing and reviewing campaigns, ensuring alignment with strategic goals.
Concept Campaign Plan View
The Concept Campaign Plan View enables filtering of campaigns by status, offering a detailed look at all concept campaigns. You can adjust the row size to "Auto" to view descriptions and goals for each campaign. This feature is particularly useful for reviewing and prioritizing campaigns, providing insights into each campaign's objectives.
Automation Engine
Our Automation Engine is essential for marketing teams, allowing you to create automated reports sent regularly to your team or stakeholders. For example, you can schedule a weekly report every Sunday at 9 am, including a share view link that summarizes progress across all objectives. This feature simplifies tracking team progress against objectives.
Campaign Assignment Timeline
The Campaign Assignment Timeline is a powerful tool for managing campaign production. It shows which campaigns are assigned to team members and provides a quick overview of budget status. The color-coded system—yellow for unassigned campaigns, green for within-budget campaigns, and red for over-budget campaigns—helps in planning and managing campaign production effectively.
Additional Features
SmartSuite also offers various views for managing campaign content, such as Calendar and Timeline views. The Content View allows you to see all content being produced and assign it to specific team members, providing visibility into available content and responsible creators.At SmartSuite, we are committed to helping businesses achieve their marketing objectives through our comprehensive solution for planning and managing marketing campaigns. If you're looking to elevate your marketing efforts, consider trying SmartSuite today.
